DANISH BEAUTY BRAND BY K CERTIFIED CRUELTY-FREE!

14/10/2013

By K has been awarded the Leaping Bunny, meaning that their entire supply chain is free from animal testing. The company, based in the village of Vadum in Denmark, produces a range of ‘5-free’ nail polishes – free from formaldehyde, camphor, toluene, formaldehyde resin, and parabens. You can check out their autumn/winter collection at their online shop now!

Karina Hornshøj Christensen, By K’s manager, said, “We care! As a business and developer of nail polishes, By K. wants to take responsibility –so that the products you purchase from us, are guaranteed not tested on animals. To ensure that our cruelty-free claims are 100% trustworthy, we were determined to be certified cruelty free, and not just from anybody! We wanted the strictest, and the most recognized, certification - Cruelty-free International’s Humane Cosmetics Standard. We are therefore very proud that we are now certified and our products in the future will bear the Leaping Bunny logo.”