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Julie James AM Cleans up Cruelty with the BUAV


The BUAV is delighted to announce that Julie James, Assembly Member for Swansea West, is supporting the BUAV Clean Up Cruelty campaign to end animal testing for household products and their ingredients. Julie has pledged to only use products to clean her constituency office which are certified free from animal testing, marked by the BUAV Leaping Bunny




Julie James AM, Assembly Member for Swansea West, said: “I always check for the Leaping Bunny on cleaning products and I am very happy to confirm that my office supplies are free from animal testing. I’m very pleased to have the opportunity to work with BUAV to keep my office cruelty-free, and to spread the cruelty-free message in Swansea.

The BUAV has spearheaded the campaign to end the use of animals in household product testing since 2008. The Clean Up Cruelty campaign has won widespread approval and support from politicians, councils, retailers, celebrities and the public. The BUAV has taken Clean Up Cruelty around the UK, visiting MPs and politicians to encourage them to make their offices cruelty-free. The Coalition Government included a pledge to ban the use of animals to test household products in its plan for government, and the BUAV is working to ensure that this promise is kept to. The BUAV’s Early Day Motion calling for this ban has so far received support from 140 MPs.

Despite public opinion, many ingredients in UK household products continue to be tested on animals. Products free from animal testing and certified under the BUAV’s Humane Household Products Standard carry the Leaping Bunny trademark, an internationally recognised and patented cruelty free certification. BUAV certified household products include those made by Marks & Spencer, The Co-op, Superdrug, Astonish, Method, Ecozone, Bio-D and Faith in Nature.

The BUAV Chief Executive, Michelle Thew, said: We are delighted that Julie James AM is supporting our Clean Up Cruelty campaign, sending a strong message that animal testing for household products is unacceptable. We call on all politicians to follow Julie’s lead and work to end the cruel use of animals to test cleaning products.”